The goods ↓
Land Crusher is the badge for trucks that do more crushing than cruising. It passes for stock until somebody reads it properly. Then it gets a grin.
See the goods ↓01 / Who it's for
Dented sills. Mud that has been there since spring. A rack that hums at eighty. If that sounds like yours, it is already a Crusher. It just hasn't got the badge.
02 / The idea
We redrew the badge from the back door of an 80 Series and changed a single letter. Same slant. Same silver on black. Most people never notice. The right people do.
03 / How it's made
The emblem stands 44.45 mm tall, the height of the factory badge it is modelled on. Raised silver letters on a black base. It looks like it left the plant that way.
04 / The point
Every part of this truck was built to work. The badge is the one part allowed to have a laugh. Keep scrolling. It is coming through.
Meet the emblem ↓
The goods
The emblem for the truck. Stickers for the toolbox, a mug for the early start, and a hoodie and tee for the rest.First run in the works. Nothing is on sale yet.
Raised silver letters on a black base, the height of an 80 Series door badge. From three metres it is factory. From one metre it is a conversation.
Current prototype: 382.29 × 44.45 × 4.50 mm, in two pieces with alignment keys. These are our own dimensions. Fit on your truck, final material, finish and mounting are not confirmed yet.
For the coffee before the trailhead, and the one after somebody tows you out.
Mockup. Size, material, print method and price get confirmed before the first run.
Olive, so the grease has somewhere to hide. Badge across the chest, where a badge belongs.
Mockup. Garment, fabric, colours, sizes and price get confirmed before the first run.
Charcoal. One badge. No explanation offered at the parts counter.
Mockup. Garment, fabric, colours, sizes and price get confirmed before the first run.
The same wink in vinyl. For the toolbox, trail case or whatever goes along for the ride.
Mockup. Size, material, finish, pack quantity and price get confirmed before the first run.
The product photos are AI mockups of how we want these to look. The real things may differ, and emblem fit on your truck is not confirmed yet.